Client: Eli Sasich and Patrick Thompson, Okkto founders

Year: 2020

Okkto is a platform and marketplace for pop culture collectors. I developed the brand identity—from the bold wordmark to the colorful visual system and Oskar the Okktobot™, the curious, collectible-loving octopus mascot at its center.

The brand was designed to be flexible and fun, ready to live across merch, content, and community experiences.

Made by collectors, for collectors

I developed a series of badges, alternate Oskar illustrations, and type treatments to be used across social media, merchandise, and print materials—helping build a consistent, recognizable visual language for the brand.

Meet Oskar the Okktobot™

Oskar is Okkto’s friendly, curious, and mischievous mascot. Designed to be more than just a logo, Oskar was created as a fully realized character—and a collectible himself, including a toy version that fans can own.