To support the launch of Starbucks’ new partner values—Craft, Courage, Joy, Belonging, and Results—we created a series of animated eCards for the Everyday Uplift! recognition program. Each eCard draws from the visual language of the Green Apron Cards while telling a distinct story that brings one of the values to life.
I led concept development, storyboarding, and art direction, collaborating closely with an animator to ensure each card was both visually engaging and true to the spirit of the values.
